RoniDagan®

Portfolio 2k21

support

system

004

004

OCT. 2022

9 9

RoniDagan®

9 9

RoniDagan®

system for making learning content and problem-solving accessible to users of OrCam my eye and OrCam read products

MY ROLE

I was responsible for the ux research & ux design was done in 4 different ways: depth research with the customer success group, comprehensive research on user reactions on social networks. Analytics and behavioral tests. As well as information architecture, user journey and full wireframes design of the entire system.

CHALLENGE

The main challenge of this project was the data collection method, and the second challenge was designed in an accessible environment for people with disabilities.The primary method that guided me was not to allow searching by subject categories. But to cause first filtering processes that do not require cognitive effort

SOLUTION

The main challenge of this project was the data collection method, and the second challenge was designed in an accessible environment for people with disabilities.The primary method that guided me was not to allow searching by subject categories. But to cause first filtering processes that do not require cognitive effort

OVERVIEW

Support System for Visual impaired & dyslexia users

about

We're a small team of curious humans who create work we’re proud of for people and brands we believe in. With collaboration at the heart of every project, we identify what skills are required and then bring the best people together to create something truly extraordinary. Combining strategy, branding, web design and development, we build digital experiences that transform the way people connect and interact with brands.

When we started working at Orcam, the first task we were assigned was to understand why many users returned the company's flagship products (devices that help with reading, reading bills, facial recognition, etc.). in the first month.The phenomenon intensified when it became clear that selling by a salesperson in the field guarantees relatively low returns. Our first hypothesis is that the user experience needs to be taken care of, and this is where we got involved.

thinking

researching

reframing

architecture

designing

01

02

03

04

05

05

05

When I started this project, an entire support system was scattered and without a straightforward design. And yet we chose to use the existing platform to collect data from the analytics. For this purpose, we used Google Analytics and the HotGar system

The second source we thought of using is a group of users in which discussions are held about the use of the device. The commenting activity in a group where each user helps the other in solving problems has served us as reliable material in understanding the issues found in real life of our users.

My Conclusions was
(1) Users are interested in understanding how to use the device in their daily life
(2) Users tell about experiences that changed their day-to-day activities with their family.
(3) Users don't know how to find a solution to a problem because they don't know how to define it.
(4) Users return the product because no one will accompany them at the beginning.

Despite all the information we gathered from analytics of the existing system, we understood what the things were being asked about, but something was still missing. We did not know our users' motivations and real pains because they have disabilities. We missed the - understand why?For this purpose, we used the support department's team and discovered a treasure trove of data there.
(1) There are too many CTA's. When it works, you can see in the data that users mainly look for one thing - Tutorials.
(2) Most users come to consume content compared to technical actions (which are usually one-time).
(3) There are several common questions and problems that users come to the site/support center in an attempt to solve.
(4) The percentage of returns is very high and stands at ¼ of the purchases. The main reasons for return are a lack of understanding of how a device might be used by the user daily and a lack of technical knowledge about how to operate the device.
(5) There is no navigation orientation on the site, making it difficult for the service provider to direct the user to the right place.

We started by testing 7 participants with usability testing with the current device. We find some important insights about the device’s usability. We made a formative i order to identify warning lights and convince the stakeholders to perform a broader summative test on children, starting by testing 9 participants with usability testing with the current device. We find some important insights about the device’s usability.

After that, we conducted research with the help of a series of in-depth interviews to understand the needs of the user and the sub-user, who are the parents

After conducting the test, we analysed the data according to the accepted method in UX research.
After understanding where improvements need to be made, we mapped and coded the components to find repetitive behaviours.
Main research insights was
(1) A device with a voice interface works better for the user when it can be controlled with a visual app.
(2) It's better not to force users to go through tutorials during the onboarding stage
(3) Refraining from forcing users to go through tutorials during the onboarding stage is better.
According to this conclusion, we began to build the characterization of our board in this way. In the commission's centre, we placed the daily goal setter as a component that generates the improvement trend.

The Philosophy behind my design process

some words about the idea of this project

brain storming

When I started this project, an entire support system was scattered and without a straightforward design. And yet we chose to use the existing platform to collect data from the analytics. For this purpose, we used Google Analytics and the HotGar system

mapping

The second source we thought of using is a group of users in which discussions are held about the use of the device. The commenting activity in a group where each user helps the other in solving problems has served us as reliable material in understanding the issues found in real life of our users.My Conclusions was (1) Users are interested in understanding how to use the device in their daily life(2) Users tell about experiences that changed their day-to-day activities with their family.(3) Users don't know how to find a solution to a problem because they don't know how to define it.(4) Users return the product because no one will accompany them at the beginning.

Information architecture  

Despite all the information we gathered from analytics of the existing system, we understood what the things were being asked about, but something was still missing. We did not know our users' motivations and real pains because they have disabilities. We missed the - understand why?For this purpose, we used the support department's team and discovered a treasure trove of data there.(1) There are too many CTA's. When it works, you can see in the data that users mainly look for one thing - Tutorials.(2) Most users come to consume content compared to technical actions (which are usually one-time).(3) There are several common questions and problems that users come to the site/support center in an attempt to solve.(4) The percentage of returns is very high and stands at ¼ of the purchases. The main reasons for return are a lack of understanding of how a device might be used by the user daily and a lack of technical knowledge about how to operate the device.(5) There is no navigation orientation on the site, making it difficult for the service provider to direct the user to the right place.

designing

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare, eros dolor interdum nulla, ut commodo diam libero vitae erat. Aenean faucibus nibh et justo cursus id rutrum lorem imperdiet. Nunc ut sem vitae risus tristique posuere.

analyze

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare, eros dolor interdum nulla, ut commodo diam libero vitae erat. Aenean faucibus nibh et justo cursus id rutrum lorem imperdiet. Nunc ut sem vitae risus tristique posuere.

I joined this project from the first moment. With the first team meeting we all realized that unconventional thinking of multi-cross device design is required here. Including conversation design, physical interface and application. The first question that came to the team was how do designers design a cross-platform product?

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare, eros dolor interdum nulla, ut commodo diam libero vitae erat. Aenean faucibus nibh et justo cursus id rutrum lorem imperdiet. Nunc ut sem vitae risus tristique posuere.

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare, eros dolor interdum nulla, ut commodo diam libero vitae erat. Aenean faucibus nibh et justo cursus id rutrum lorem imperdiet. Nunc ut sem vitae risus tristique posuere.

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare, eros dolor interdum nulla, ut commodo diam libero vitae erat. Aenean faucibus nibh et justo cursus id rutrum lorem imperdiet. Nunc ut sem vitae risus tristique posuere.

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare, eros dolor interdum nulla, ut commodo diam libero vitae erat. Aenean faucibus nibh et justo cursus id rutrum lorem imperdiet. Nunc ut sem vitae risus tristique posuere.

I joined this project from the first moment. With the first team meeting we all realized that unconventional thinking of multi-cross device design is required here. Including conversation design, physical interface and application. The first question that came to the team was how do designers design a cross-platform product?

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare, eros dolor interdum nulla, ut commodo diam libero vitae erat. Aenean faucibus nibh et justo cursus id rutrum lorem imperdiet. Nunc ut sem vitae risus tristique posuere.

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare, eros dolor interdum nulla, ut commodo diam libero vitae erat. Aenean faucibus nibh et justo cursus id rutrum lorem imperdiet. Nunc ut sem vitae risus tristique posuere.

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare, eros dolor interdum nulla, ut commodo diam libero vitae erat. Aenean faucibus nibh et justo cursus id rutrum lorem imperdiet. Nunc ut sem vitae risus tristique posuere.

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare, eros dolor interdum nulla, ut commodo diam libero vitae erat. Aenean faucibus nibh et justo cursus id rutrum lorem imperdiet. Nunc ut sem vitae risus tristique posuere.

9 9

RoniDagan®

Close

//skew-up